Deartháir, on January 28th, 2013
Back in 1984, Apple released a SuperBowl ad entitled “1984″. And now, years later, nobody remembers what a SuperBowl was, but everyone still remembers that ad. It was a brilliant thumb in the face of Corporate Murica, which, up to that point, was defined by a lock-step compliance with each company’s mantra. IBM [...]
Deartháir, on August 3rd, 2012
Who thought this was a good idea?
Alright everyone, it’s time to put your style-hats on. We’re going to be art critics for the day, and take a look at the marketing side of technology. When it comes to the actual act of differentiating your product from that of your competitors, for the [...]
Deartháir, on October 19th, 2011
Anyone remember the cheat codes?
For decades, the defining characteristics of a geek, when viewed from afar, was the simple fact that said geek would be completely absent of any fashion sense. They were walking fashion nightmares, devoid of any true style, and wearing whatever random items they managed to salvage from their [...]
Deartháir, on February 1st, 2011
Apparently this computer is by BMW? Huh?
There are a number of computer manufacturers out there who have made a whole lot of money by constructing computers that put the emphasis on stylish aesthetic design. In some instances, these computers are not significantly improved over any of their beige-box competitors, but offer a [...]
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