Deartháir, on August 3rd, 2012
Who thought this was a good idea?
Alright everyone, it’s time to put your style-hats on. We’re going to be art critics for the day, and take a look at the marketing side of technology. When it comes to the actual act of differentiating your product from that of your competitors, for the [...]
TechieInHell, on February 29th, 2012
Labels were simpler in the old days. That thing you used for typing words on a page? They called it “Word”. That thing for paining a picture? They called it “Paint”. This trend didn’t survive for long after Microsoft got on board with the rest of the world and made it so file names [...]
TechieInHell, on September 16th, 2011
In the 1920′s, radio was largely a voice transmission device. Other uses were just dreams like the one illustrated above: using radio to send command and control signals to machines. We here at AtomicToasters have worked tirelessly to bring this dream to life. After seven years, engineerd’s four smashed thumbs, and six [...]
TechieInHell, on October 25th, 2010

Marketing has come a long way since the days of peddling Laudanum off the back of a wagon. It’s almost a respectable profession right beside lawyer and meter maid. And while they may have ditched the snake oil in favor of something more like Steve Jobs’ Reality Distortion Field®, it’s still their job to convince you that the Next Big Thing is the next big thing.
Continue reading User Input: Pay No Attention to the Man Behind the Curtain
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