Startup: Exactly What It Says On The Box

I love it when they skip the marketing lingo.



Startup: Fashion Statement

These accessories certainly do make a statement. That statement is: “My wife even beats me at arm wrestling.”


User Input

User Input: Style Over Substance

Who thought this was a good idea?

Alright everyone, it’s time to put your style-hats on. We’re going to be art critics for the day, and take a look at the marketing side of technology. When it comes to the actual act of differentiating your product from that of your competitors, for the […]


Startup: Let’s Be Honest For A Minute

Labels were simpler in the old days. That thing you used for typing words on a page? They called it “Word”. That thing for paining a picture? They called it “Paint”. This trend didn’t survive for long after Microsoft got on board with the rest of the world and made it so file names […]

Hack-It-Yerself, Idiotic or Inspired?, Prototypes and Experiments, Robotic Overlords, Startup, Vintage Advertisements

Startup: Realizing The Dream

In the 1920’s, radio was largely a voice transmission device. Other uses were just dreams like the one illustrated above: using radio to send command and control signals to machines. We here at AtomicToasters have worked tirelessly to bring this dream to life. After seven years, engineerd’s four smashed thumbs, and six […]

User Input

User Input: Pay No Attention to the Man Behind the Curtain

Marketing has come a long way since the days of peddling Laudanum off the back of a wagon. It’s almost a respectable profession right beside lawyer and meter maid. And while they may have ditched the snake oil in favor of something more like Steve Jobs’ Reality Distortion Field®, it’s still their job to convince you that the Next Big Thing is the next big thing.

Continue reading User Input: Pay No Attention to the Man Behind the Curtain