The band Marianas Trench has, it seems, managed to mobilize their fanbase to levels hitherto unseen in modern civilization. If you follow modern music, they are doubtless a band you have, at the least, heard of, even if you don’t know any of their songs. I will freely admit that I couldn’t name a single song they’ve written without the aid of Das Googlemachine, but once said Googling was done, I discovered that I had, at the least, heard their songs on the radio.
As it turns out, there is a very good reason for that. Their fan-base has taken it upon themselves to ensure that Marianas Trench as an entity receives as much radio-play as humanly possible. Their fans — who call themselves “Trenchers”, apparently — will phone, email, text or otherwise hound every radio station for whom they can find contact information, demanding that they play one of their favourite songs immediately. Their attacks have, I’m told, shut down phone lines for radio stations all over North America; should a radio host make the intolerable mistake of saying something that is not absolutely glowing about the band, their backlash is even worse. Calls will come flooding in from all parts of the globe, demanding an apology, and insisting that the host should be punished appropriately. The station is forced to capitulate, or no other business will be possible for the remainder of the day. It is, for lack of a better term, trolling in the real world. The fans use outlandish behaviour to extract exactly the response they seek, knowing full well that the scale of their response will prevent any negative repercussions, and as a result a mid-level band has achieved fame and fortune far beyond their talent level. Much as it hurts to admit it, you have to respect that level of audacity in support of your cause.
Which brings us to the larger point: why haven’t you lot begun a similar campaign in favour of AtomicToasters?
What’s the best example of real-world trolling you’ve ever seen?